Twitter just doubled tweet limit from 140 to 280 characters

BIG news for twitterati! Twitter has just doubled tweet limit from 140 to 280 characters. Now, Tweet more, Share more and Express more 📝!

Research on tweet limit

The twitter research shows that the character limit is a major cause of frustration for people tweeting in English, Spanish, Portuguese, or French, but it is not for those tweeting in Japanese, Korean, and Chinese.

Tweet in English, Spanish & Japanese
Same Tweet in English, Spanish & Japanese

Hence, to avoid frustration among twitterati while tweeting & expressing themselves, Twitter has allowed tweets to be expanded to 280 characters to boost flagging growth at the social network.

Although, in its blog post , Twitter has announced that it is a test project i.e. available only to a small group right now and will soon roll out worldwide.

Graph: Tweets & Characters
Graph: Tweets & Characters

Statements regarding 280 characters

Aliza Rosen, the product manager of Twitter, said:

A small group of users will see the new limits before Twitter decides on rolling out the changes more broadly.

Twitter chief executive Jack Dorsey said:

This is a small change, but a big move for us. 140 was an arbitrary choice …..Proud of how thoughtful the team has been in solving a real problem people have when trying to tweet. And at the same time maintaining our brevity, speed, and essence!

Ikuhiro Ihara, the software engineer, said:

We’re hoping fewer tweets run into the character limit, which should make it easier for everyone to tweet.

Both Ihara and Rosen further stated that many of you have been tweeting for years, there may be an emotional attachment to 140 characters…… But we tried this, saw the power of what it will do, and fell in love with this new, still brief, constraint.

It must be noted that Twitter, which became a public company in 2013, has never reported a profit even though it has built a loyal base of celebrities, journalists and political figures.

Megha Jain

Engg & Freelance Author

Straight forward